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There was Obama's uncle Gege, Mary Barra, Johnny, the neighbor's son and there is also Fiat. So as part of its comunication and promoting his pot of yoghurt, the Turin manufacturer offers us the Ice Bucket Challenge Fiat 500 It's simple, with no real interest, cheap to make, but it's talking and communicate about the nice little car that goes over 8 years old and starting to score some not face competition constantly renewed and more efficient.
Ice Bucket Challenge Video for Fiat 500, it's here:
Source : Fiat, Youtube.